SEO, which better known as Search Engine Optimization, is a medium which is used to increase the visibility as well as the traffic to any particular web page or website when it is searched in any of unpaid popular web search engines. Using SEO companies in India every web page gets top priority in searches whichare mostly referred to as organic, earned and natural outcomes. This is mainly done due to the reason that if any webpage appears frequently on the search results list of any search engine than it will get much more visitors than usual which might result into increase in the number of customers.
Some of the recent trends in the field of SEO, which are followed by most SEO services in India are –
Smartphones priority Index – Mobile phones have completely taken over the world of search marketing. In the past year smartphone searches had even surpassed the computer searches that too by a great margin.Even now mobile phones and desktop are no more equal. For this Google has come up with a new solution where it will give mobile searches more preference.
Visual Content - Video files have been one of the most searched options in every search engine in the recent past and it is believed that this trend is here to stay.Facebook also predicted that by the year 2020 video content will be the most preferred option in the internet.
Audio Searches - Voice search in the past was just considered as an extremity in the world of search marketing. But after the growth of mobile industry and voice recognition it has become an essential part of every search made on the web. This has given a huge momentum to the voice search market.
So to promote any business on the online platform SEO is a very useful tool. Among the SEO service providers in India http://www.digitalpugs.com/ is one of the best. They provide a complete all around services which cater to all your needs.