Pay Per Click

Approach towards PPC advertising is going to change slightly in 2014. Going for a budget review and trying out something new like Remarketing Lists for Search Ads can be useful. If you are an advertiser, you might be thinking of approaching PPC advertising in the same way as you did in 2013. But it...

Pay Per Click data can really be useful in SEO if used properly. This article here tells you the ways PPC data can actually guide SEO, so that the firm earns profit. First and foremost, it is important to identify the PPC pages that are performing the best. If you are using Google Analytics, go t...